MAKING YOUR FACEBOOK PROFILE ATTRACTIVE TO PROSPECTS.
Your facebook profile is like your own personal resume for prospects to see. Whatever you have on your profile may either attract prospects and it may repel some. I’m going to share what has worked for me and what hasn’t worked.
1. Have an approachable profile picture.
Your profile pic is going to be your prospects first impression of you. You want to have a profile picture that shows your prospect that it would be great to work with you. Have a picture where you have a friendly smile. It could be with a family pic, a picture with your wife, husband, kids, girlfriend, boyfriend, yourself or maybe even your pets. You can have a business suit on or something that’s business casual. You don’t want to have a glamourous picture. Having sagging pants or a T-shirt with profanity on it will more than likely repel your prospects. I have even seen profile pictures
where they have 40 oz beers in their hands with shorts and t-shirts on while promoting a business on facebook. You be the judge of it!
2. Under your info. tab show that you’re down to earth and interesting.
One thing you don’t want to do is only have links to your opportunity. You want to be interesting and show your prospects that you’re a real person. This is a way for your prospects to connect and get to know you. Talk about the music you like, the books you read, the tv shows you like. Why would you want to connect with someone when they’re only about their business. It shows that you don’t have a life and that you’re just trying to sell. 95% of people do not like to sell at all and this can really hurt your business. We’re in network marketing, meaning we’re in the people/building relationship business.
3. Promote “VALUE” not your business.
You want to be able to show your prospects that you’re there to help them and point them in the right direction. By showing them tips and ideas on how to do what you do your prospects will start to build trust in you. This is why a blog is great to promote or any other system that enables you to give value. This is also a great way to get leads.
Be real and have a story about your journey in network marketing or talk about who you would like to meet. Prospects want to connect with real people that can help them and help build their self-confidence.
4. Make sure you don’t have too much information on your profile.
This is pretty straightforward. Facebook has millions of members with millions of profiles. It’s best to keep your profile short and simple just to pique interest.
For more information on the network marketing industry you can download this free ebook “Success In 10 Steps” from my page http://shermansmith.bigmlmlies.com
Mentoring For Free